Greg Hoffman



Price Changes at Kowabunga "Positive Sign" for Affiliate Industry

Brook Schaaf writes in ReveNews yesterday:

The word to associate with the My Affiliate Program - and their competitive advantage - is "customization." According to sources inside the company, this is how they won Microsoft's business. At the same time, their competitive disadvantage is being outside a network affiliates frequent looking for new programs and updated links.

MyAP has been around a long time and has a good reputation so I figure they'll do well. I think this is a positive sign for the industry.

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