Greg Hoffman


2/23/2008

 

Say Hello to Lisa Caraffi at Affiliate Summit

Dear Friends and Affiliates,

Please stop by the Kowabunga booths (202 and 204) at Affiliate Summit this week in Las Vegas and look for Lisa Caraffi. She is positively the best affiliate manager at the company and she has a wealth of knowledge regarding all of the merchants in the system.

If you are an affiliate, you've probably talked to her at some point in the last eight months. She's a go-getter in this business and customer service is number one in her book. That was the one thing lacking when Lisa started at Kowabunga, no one cared about the affiliates. She single handedly took over the care and nurturing of old and new affiliates using the Kolimbo platform. No one on the affiliate team can even come close to her knowledge or attitude.

So stop by and say hello, or just stand across from the booth and watch her in action with the affiliates. She's a superstar. Oh, and by the way, she's my best friend, so I'm a little biased.

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3 Comments:

Anonymous Anonymous said...

I wouldn't say no one cared about affiliates at Kowabunga before Lisa.

9:31 PM  
Blogger Marketing Gorilla said...

I stand by my statement, anonymous...Responding to affiliates with vaguely written canned emails is not customer service, nor is telling them to talk to the merchant because its not your problem. The previous affiliate managers were solely concerned with the merchants, not the affiliates.

8:22 AM  
Anonymous Jason M. said...

I know atleast one German ex-boss who would disagree with your review. But I agree with you.

10:17 AM  

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