What's Next?

This time last year I was beginning to discover the blogosphere and how it could help our business. Not too long after, we started the Security Awareness blog and the rest is history. Now that blog is on autopilot and attracting the perfect audience to keep up with it.

What's next?

What do I need to be researching for this year? What is that next greatest thing to help PR and marketing pros improve their overall strategy?

We've got the award-winning blog, the ever growing email newsletter, the 10-year-old bulletin board and the growing internet presence. What am I missing for 2005?